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About Lezzetto

The Lezzetto brand of Premium Gelato Ice cream, Sorbet & Gourmet Cakes & Desserts is owned by Joshafa Sdn Bhd and is HALAL & HACCP certified.  Since 2007, the home-grown brand  has won Malaysian hearts through the exceptional product quality and superb service. 

We make over 40 flavors of delicious gelato, ice cream, and a variety of cakes and gourmet desserts for functions, catering events, office parties, weddings and much more.  We give careful attention to every detail of the creation process to ensure the highest quality and safety of each product.

Our main business activities include wholesale and retail. In addition, we also have the experience and equipment to provide OEM manufacturing for gelato, sorbet ice cream, cakes and gourmet desserts. Having won the hearts of Malaysians, we have become a trusted brand and a household name. Today, our customers span various establishments and businesses, including luxury hotels, premium restaurants, government institutions, recreational clubs & convention centres, and more. 

Our customer reviews is testimony to our integrity and quality.



VISION 
To provide quality ice cream, cakes & desserts and value chain products, and to grow the business from a homegrown Malaysian brand to a regionally recognized brand by 2025.
MISSION 
We at Joshafa are fully committed to:

- Customer-focused Innovations in our products and services
- Safety and Hygiene in the processing, delivery and service of our products
- A highly motivated staff team that keeps abreast of new developments in the industry through continual learning
- Sustainable Business Practices through good governance and continual improvement

CORE VALUES
Our core values drive our business. They are embedded in the acronym ICE:



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Integrity
In all our practices with our stakeholders.
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Continually Improve
Continually improve and innovate.
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Excellence
To strive for excellence in all that we do.




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