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About Lezzetto

Lezzetto is a gelato, sorbet ice cream, cakes and gourmet desserts brand owned by Joshafa Sdn Bhd. Since we established in August 2007. We have won the heart of Malaysians with over 40 flavours of delicious gelato, ice cream, cakes and gourmet desserts. We give careful attention to every detail of the creation process to ensure the highest quality and safety of each product.

Our main business activities include wholesale and retail. In addition, we also have the experience and equipment to provide OEM manufacturing for gelato, sorbet ice cream, and gourmet desserts. Having won the hearts of Malaysians, we have become a trusted brand and a household name. Today, our customers span various establishments and businesses, including luxury hotels, premium restaurants, government institutions, recreational clubs & convention centres, and more. Our customer review is testimony to our integrity and quality.



VISION 
To provide quality ice cream and value chain products and grow the business from a homegrown Malaysian brand to a regionally recognized brand by 2025.
MISSION 
We at Joshafa are fully committed to:

- Customer-focused Innovations in our products and services
- Safety and Hygiene in the processing, delivery and service of our products
- A highly motivated team that keeps abreast of new developments in the industry through continuous learning
- Sustainable Business Practices through good governance and continual improvement

CORE VALUES
Our core values are what drive our business. They are embedded in the acronym ICE:



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Integrity
In all our practices with our stakeholders.
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Continually
Continually improve and innovate.
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Excellence
To strive for excellence in all that we do.




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